Jordan Peele first Black screenwriter to win Best Original Screenplay oscar– nominated for Best Director and Best Picture.
An oscar on your first feature film is a big deal. A huge deal for an experimental film coined as the first of it’s genre. “Social horror.” Coming from a comedy background with his “Key and Peele” series, it’s important to note his decision to roam away from what he knew was already working for most Black comedians. Black comedy movies. Parody movies. Movies we have plenty of. Some of the most classic and beloved episodes of the Key and Peele series were ones that felt more like political satire. But he chose to create something that he could call his. While Get Out had many comedic undertones, its socio-political theme was what made it a classic to many Americans that could connect to this.
And right on time with Black Panther just hitting $1 Billion at the Box office after just four weeks of its release. Black people really meant business when #OscarsSoWhite was trending on Twitter two years ago. Suddenly movies like Hidden Colors, Birth of a Nation, Get Out, and Black Panther started gaining steam all over social media amongst millenials. Were doors opening once Hollywood realized they could capitalize on this political interest?
Black Millenials are the life-force of Black Panther
Black millenials have been tweeting about seeing Black Panther over 3 times at the movie theatre. Even calling bootlegging the movie blasphemy. Black youth is going to be a huge target market as they are the biggest, repeat supporters of movies with an almost-all-black cast. And even Koreans that don’t watch many Marvel movies found themselves to be particularly impressed with this one. Hollywood will start to realize that Black directed movies with a huge Black cast are extremely profitable. Everywhere.
Is there a catch? Will this lead to more doors opened for Black directors and eventual Black ownership over major film studios? Or will this just be a marketing phase to reel in more Black dollars? Leave us a comment letting us know your thoughts.